Web Design & SEO Blog

Expert insights and practical articles on web design, SEO, and business growth strategies for Edinburgh businesses.

Why Every Author Needs a Professional Website (And Why DIY Might Be Costing You Book Sales)

As a published author, your books are your legacy and your livelihood. But in today's digital-first publishing landscape, even exceptional writing can go undiscovered without the right online presence. While social media platforms offer one way to connect with readers, nothing replaces the marketing power and professional credibility of a dedicated author website.

Fri Feb 28 2025

The 10 Must-Have Features Every Small Business Website Needs

Let’s be honest—your website is often the first impression potential customers have of your business. And in today’s digital world, if your site isn’t up to scratch, you might be losing out on customers before they even walk through the door. A great website isn’t just about looking nice—it’s about converting visitors into customers. Whether you’re a barber, personal trainer, café owner, or run an online store, your website needs to work for you, not against you. So, let’s dive into the 10 must-have features every small business website needs to succeed.

Fri Feb 21 2025

How Much Does a Website Cost for a Small Business in 2025?

One of the first questions business owners ask when considering a website is: "How much does it actually cost to build a website?" The answer? It depends—on your needs, the features you want, and who you hire to build it. But in this guide, I’ll break down the costs in a clear and transparent way, so you know exactly what to expect.

Mon Feb 17 2025